Google Stops Supporting Special Announcement Structured Data On July 31

Apr 23, 2025 - 7:51 am 0 by

Google Logo Gloves

Google announced it will be deprecating the Special announcement structured data on July 31, 2025. This structured data was introduced during COVID as a way to communicate special announcements from websites and businesses related to health and safety.

Google posted on the strucutured data help document a notice at the top that reads:

Upcoming deprecation: This feature is being deprecated and its support will be dropped from July 31, 2025.

Here is a screenshot of the top of the page:

Special Announcement Sd Deprecation

So if you are still using this structured data, you are okay to remove it. Although, other search engines may still support it.

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 13, 2025

Jun 13, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google AI Mode Search, Apple Intelligence Updates, Google Live Search, AI Content, SEO & Google Ads

Jun 13, 2025 - 8:01 am
Google

Google Is Now Rolling Out AI Mode In The US

Jun 13, 2025 - 7:51 am
Google Search Engine Optimization

Google Drops Support For Seven Existing Structured Data Markups

Jun 13, 2025 - 7:41 am
Google Ads

Google Ads Shows Audience Size For Custom Segments

Jun 13, 2025 - 7:31 am
Google

Google Search Autocomplete With Back To All

Jun 13, 2025 - 7:21 am
Previous Story: More Studies Show AI Overviews Harm Google Click Through Rates