Google Analytics Setting For Bot Filtering

Jul 31, 2014 - 8:05 am 10 by
Filed Under Web Analytics

Google Analytics LogoGoogle announced on Google+ that you can now easily filter out traffic from bots and spiders from showing up and being tracked in your analytics.

Google said, "we’re adding bot and spider filtering" because many of their users said it is "hard to identify the real traffic that comes to your pages."

There is a new check box under the report settings, specifically in view level of the management user interface. The button says "Exclude all hits from known bots and spiders."

Google says ticking that off will:

Selecting this option will exclude all hits that come from bots and spiders on the IAB know bots and spiders list. The backend will exclude hits matching the User Agents named in the list as though they were subject to a profile filter. This will allow you to identify the real number of visitors that are coming to your site.

Here is a picture of where that button is:

Google Analytics Setting For Bot Filtering

Note, you may not want to exclude this traffic because it can help identify invalid traffic, such as what we spotted with AdRoll the other day.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 15, 2024

Apr 15, 2024 - 4:00 pm
Google Search Engine Optimization

Google Goes On Defensive On Its Search Quality & Forum Results Statements

Apr 15, 2024 - 7:51 am
Google Search Engine Optimization

Google Responds To The Verge Mocking Its Search Rankings For Best Printer

Apr 15, 2024 - 7:41 am
Google News

Google Threatens California: Tests Removing Links To Publishers & Pauses Investments

Apr 15, 2024 - 7:31 am
Google Search Engine Optimization

Google Crawl Budget Is Allocated By Hostname

Apr 15, 2024 - 7:21 am
Google AdSense

Google AdSense Publishers Reporting Huge RPM Earnings Drops

Apr 15, 2024 - 7:11 am
Previous Story: Bing Ads: New Interface & Features Announced