New Warning Google Ads For Location Not Matching

Apr 10, 2024 - 7:31 am 0 by
Filed Under Google Ads

Google Ads Target Lock

Google Ads has a new warning notification within the Google Ads reports that reads, "The search location doesn't match this campaign's location targeting settings." This is a way for Google Ads to target ads to geographic locations.

The new warning was spotted by Nate Louis who posted this on X, he wrote, "NEW warning on a keyword in Google Ads "The search location doesn't match this campaign's location targeting settings." Ironically, this is inaccurate... The location is targeting Pittsburgh and the keyword contains Pittsburgh."

Here is the screenshot of the warning:

Google Ads Target Location Not Match

The learn more link takes you to this help document that reads:

Google Ads location targeting allows your ads to appear in the geographic locations that you select: countries, areas within a country, a radius around a location, or location groups, which can include places of interest, your business locations, or tiered demographics.

Location targeting helps you focus your advertising to help find the right customers for your business. This specific type of targeting could help increase your return on investment (ROI).

Nate said this was new, adding, "I have asked several people & no one seems to remember previously seeing it. Everyone has seen it in the preview tool. Unsure if seen in the search keywords table. I, personally have never seen it. It's a wonky one given the warning & likelihood of getting the warning."

This notice shows in the ads reports, not in the ad preview tool.

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am
Google

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Previous Story: 2024 Google Merchant Center Product Data Specification Updates