Google Ads Creative Studio - One Location To Create Your Video, Display and Audio Ads

Jun 25, 2021 - 7:11 am 0 by
Filed Under Google Ads

Google Creative Ad Studio

This week, Google launched a new location, a singular location, to create and build your video, display and audio ads. This is called the Ads Creative Studio and it brings together a number of Google tools previously found across products like YouTube, Display & Video 360 and Campaign Manager 360.

The features in Ads Creative Studio include:

  • Director Mix, previously available to a limited group of advertisers, will allow you to customize your creative for different audiences by building out multiple versions of a YouTube video ad with swappable elements.
  • Dynamic display and HTML5 are tools that allow you to generate customized and interactive creatives for Display & Video 360 and Campaign Manager 360.
  • Audio Mixer and the recently announced dynamic audio offering allow you to build tailored audio ads for Display & Video 360 quickly and efficiently at scale.

There is this new project library that centralizes creative asset construction and management, it allows you to create and manage video, display and, soon, audio creatives:

click for full size

The asset library:

click for full size

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 19, 2025

Jun 19, 2025 - 10:00 am
Google

Google Rolls Out Talk & Listen Version Of Search Live In Labs

Jun 19, 2025 - 7:51 am
Google Maps

Google Tests New Report Reviews Options For Local Listings

Jun 19, 2025 - 7:41 am
Google Search Engine Optimization

Google URL Structure Help Doc Updated

Jun 19, 2025 - 7:31 am
Google

Google Tests Swapping Site Name & URL In Search Snippet

Jun 19, 2025 - 7:21 am
Google Ads

Google Ads New Promotion Preview

Jun 19, 2025 - 7:11 am
Previous Story: Martin Splitt Sheep 2021 Edition