New Display Network Tab In AdWords Console

Mar 23, 2012 - 8:15 am 1 by
Filed Under Google Ads

Google announced a new tab is coming to the AdWords interface soon, the new tab is named the "display network."

This new tab will make it easier and more granular for management of your display network campaigns within the AdWords interface. Here is a picture of it:

click for full size

This will be rolling out to advertisers in the next few weeks. Google said:

The new Display Network Tab is an interface built from the ground up to run display campaigns, and will enable you to bid, target and optimize display campaigns all from a single place. Click the image below to see the different Display Network Tab targeting options.

Google also has been working on what they call "Next-Gen Keyword Contextual Targeting." This means you can use controls when optimizing your contextual campaigns down to individual keyword level.

There is a lot of detail on these major changes to the AdWords interface at this help document and here is a video:

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Search Ranking Volatility, Site Reputation Abuse Enforcement & Pichai On Search Quality - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 10, 2024

May 10, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More

May 10, 2024 - 8:01 am
Bing Search

Mikhail Parakhin No Longer Working On Copilot At Microsoft

May 10, 2024 - 7:51 am
Google Search Engine Optimization

Google: Site Reputation Abuse Isn't About Linking

May 10, 2024 - 7:41 am
Google Maps

Google Local Panel With Owner Attribute

May 10, 2024 - 7:31 am
Google Ads

Google: Proximity Not A Relevancy Factor For Local Service Ads

May 10, 2024 - 7:21 am
Previous Story: Juan Gris 125th Birthday Google Logo