More Brands Showing In Google Answer Box For Generic Queries

May 22, 2015 - 7:44 am 2 by

Google Knowledge GraphWe know that Google typically does not want brands in Google Answer results for generic non-branded queries. But it comes up all the time. I can't cover all the examples all the time but this one I should cover.

A search in Google UK for [bank account] returns an answer box for Barclays, followed by them in the first organic search result. Here is a picture:

Barclays Bank Account Query on Google

John Mueller from Google, about a year ago, said that brands typically should not power these Google Answer boxes. I would think in this case, it wouldn't make sense here either.

Note: In the US it shows USA Bank and in India it shows Wells Fargo, so not much better here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 13, 2025

Jun 13, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google AI Mode Search, Apple Intelligence Updates, Google Live Search, AI Content, SEO & Google Ads

Jun 13, 2025 - 8:01 am
Google

Google Is Now Rolling Out AI Mode In The US

Jun 13, 2025 - 7:51 am
Google Search Engine Optimization

Google Drops Support For Seven Existing Structured Data Markups

Jun 13, 2025 - 7:41 am
Google Ads

Google Ads Shows Audience Size For Custom Segments

Jun 13, 2025 - 7:31 am
Google

Google Search Autocomplete With Back To All

Jun 13, 2025 - 7:21 am
Previous Story: Google London Lounge