More Brands Showing In Google Answer Box For Generic Queries

May 22, 2015 - 7:44 am 2 by

Google Knowledge GraphWe know that Google typically does not want brands in Google Answer results for generic non-branded queries. But it comes up all the time. I can't cover all the examples all the time but this one I should cover.

A search in Google UK for [bank account] returns an answer box for Barclays, followed by them in the first organic search result. Here is a picture:

Barclays Bank Account Query on Google

John Mueller from Google, about a year ago, said that brands typically should not power these Google Answer boxes. I would think in this case, it wouldn't make sense here either.

Note: In the US it shows USA Bank and in India it shows Wells Fargo, so not much better here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 6, 2026

Jul 6, 2026 - 10:00 am
Google Search Engine Optimization

Google: Cloudflare Content Signals Robots.txt Directive Has No Effects

Jul 6, 2026 - 7:51 am
Other Search Engines

ChatGPT Ads Can Generate Ads For You

Jul 6, 2026 - 7:32 am
Google

Further Exploration Found In The Wild Within Google AI Overviews

Jul 6, 2026 - 7:31 am
Google Ads

Google & YouTube Shopify App Sync May Cause Mess After August 18th

Jul 6, 2026 - 7:21 am
Bing Search

Bing Tests Product Detail Overlay With Retailer Pricing, Price Insights & More

Jul 6, 2026 - 7:11 am
 
Previous Story: Google London Lounge