Bing Tests Sponsored Label That Is Almost Transparent

Mar 31, 2026 - 7:41 am 1 — by
Filed Under Bing Ads

Microsoft Gray Smoke

Microsoft is at it again with its sponsored labels tests. This time, Microsoft is testing almost transparent sponsored labels within the Bing search results. The labels are super grayed out and super hard to see.

This was spotted by Sachin Patel who posted this example on X:

Bing Transparent Sponsored Label

Microsoft responded to these invisible ad labels before when we previously coverered almost invisibile ad labels and the incredibly hard to see ad labels.

I guess Microsoft continues these tests.

Forum discussion at X.

 

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