How Often Do Google AdWords Advertiser Change Bids?

May 19, 2010 - 7:26 am 0 by
Filed Under Google Ads

We ran three polls about a month ago on the topic of Google AdWords maintenance and I wanted to share the results of each.

The first poll asked how often do you change bids for each keyword? The response breakdown was 40% Weekly, 18% Daily, 10% Monthly, 8% Bi-weekly, 8% Quarterly, 5% said every other day and the rest were "other answers." The other answers were mostly "as needed."

change-adwords-account.png

If I learned anything from this poll, I learned that AdWords advertisers should be more thoughtful of checking in on their campaigns more often.

Forum discussion continued at WebmasterWorld.

This was scheduled to be posted today. I am offline today and scheduled several polls for the days I am offline. I am back Friday, May 21st.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 18, 2024

Jun 18, 2024 - 10:00 am
Google Search Engine Optimization

Google: #s In Google Search Console Reports Are Unrelated To Canonicalization

Jun 18, 2024 - 7:51 am
Google Maps

Google Maps Adds Edit & Post Button To Business Profile Listing

Jun 18, 2024 - 7:41 am
Google Search Engine Optimization

Google: Our Search Results Do Not Always Show Original Source

Jun 18, 2024 - 7:31 am
Bing SEO

Bing Webmaster Tools Clickthrough Rate Over 100%

Jun 18, 2024 - 7:21 am
Google

Google Search Tests Black Sitelinks

Jun 18, 2024 - 7:11 am
Previous Story: Promoted Tweets, The Next Google AdWords?