Unintentional Reciprocal Links Are Natural Links

Jun 11, 2009 - 8:39 am 0 by
Filed Under Link Building

I found a fun thread at HighRankings Forums that discusses what he calls "unintentional reciprocal links." What I find funny about that name is that, if you think about it, an unintentional reciprocal link, but definition, is a natural link.

I believe this person is worried that Google or a search engine might classify his site to be in a link scheme if the people who he linked to, links back to him. In many cases, the places we link to, will naturally link back.

How often do I link from here to Search Engine Land and from Search Engine Land back to here? Is that a reciprocal link? How often do I link to other search blogs, that link back to me?

It is just natural to have "unintentional reciprocal links," so don't sweat it.

In the thread, Jill Whalen, owner of High Rankings, added an other point about reciprocal links:

In that case, the original poster is under the false impression that a reciprocal links are penalized. Since they're not, there's nothing to worry about.

Forum discussion at HighRankings Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: November 18, 2025

Nov 18, 2025 - 10:00 am
Google Search Engine Optimization

Cloudflare Outage Impact On Google, Bing & Other Search Bots - Your Site Will Be Fine

Nov 18, 2025 - 7:58 am
Google Search Engine Optimization

Google: Consistency Is The Biggest Technical SEO Factor (Still In 2025)

Nov 18, 2025 - 7:51 am
Google Ads

Google Ads Campaign Total Budget For PMax Is Live

Nov 18, 2025 - 7:41 am
Bing Ads

Bing Microsoft Advertising Ads Label - Ads Related To: Query

Nov 18, 2025 - 7:31 am
Google

Google Search Weather Results Update - WeatherNext 2

Nov 18, 2025 - 7:21 am
 
Previous Story: Images Under Google Search Snippets