Weekly Search Buzz RoundUp - 10/17/08: Yahoo Update for October, Google Webmaster Tools Updates & Woot.com AdWords Ad Removed by Google

Oct 17, 2008 - 12:00 pm 0 by

search-buzz-roundup.gifAnother holiday week had me offline for 2 days. In case you were all wondering, it's not a vacation when you have no access to email and then come back to the real world and have 500+ actionable emails. There's one more of these 2 day chunks next week, and then you'll have both Barry and me posting on a daily basis. Until then, enjoy the "break" and be advised that there's no video this Sunday.

Yahoo October 2008 Update It seems that Yahoo's October 2008 update is finally noticeable along the hallways of Yahoo, and reports show that "SERPs are on the move." How have you been impacted?

Time to Lose Your Money Gamble in the UK It looks like Google AdWords UK is allowing gambling ads, so you may get suckered when you least expect it. On a similar note, Mike McDonald pinged me this morning with bad news on the US horizon: Kentucky is seeing seizure of over 141 domain names. Life's just not as good on this side of the ocean right now.

Google Webmaster Tools Features Crawl Issues, Removes Home Page Crawl Date Ben Pfeiffer has written an informative post about the reactions of SEOs on the crawl issues on Google Webmaster Tools. It's a great tool that helps you find broken pages and also fix URLs. Have you tried it yet?

On a somewhat sadder note, Google has removed the home page crawl date from the backend, which I thought was pretty cool and useful. I'm a bit sad to see it go, but JohnMu explains that the date wasn't really accurate anyway. Still, it's a date! What if Google stops being able to access your page for awhile?

Google AdWords: Search Partner Network, Display Ad Builder, Quality Score Added to Reports Lots of news in Google AdWords realm this week. First, we see that Google has finally allowed you to split traffic between search partners and Google.com. On a related note, your Quality Score and estimated first bid is being added to Google AdWords reports. Perhaps most exciting in Google AdWords this week, though, is the useful tool for display ads that removes the need for expensive graphics designers to create these ads for you.

Google AdWords on Social Media When I think of Google, I still don't think of social media. Sure, you have some sites out there like Orkut and YouTube, but they were never Google's original idea. It's interesting to see that Google AdWords plans on using Twitter for communicating. Really, this isn't very new; the YahooAdBuzz team is doing that now. I kind of feel smug about being an early adopter of Twitter (since December '06, baby!), that's for sure.

Yahoo Improves Publisher Network Visibility Relevancy is an issue to Yahoo, and the Yahoo Publisher Network has improved relevancy for advertisements so that they will target the right individual. Cool.

How Long Does it Take for Google's Reinclusion Request to be Addressed? We asked, you answered. Most of you had an unpleasant "more than three month" wait for Google's reinclusion requests to be answered. Some of you didn't have to wait more than a month (or a few days, thankfully), and some of you are still waiting. I guess you should try to avoid getting on Google's bad side.

Will Google Prevent You from Earning from AdSense? Let's say you're running a really profitable AdSense business. Will Google stop you from earning to your heart's content? We asked and most of you thought that Google will let you earn and earn.

Woot's Crafty Marketing Shot Down by Google With this recession, people are already considering taking their lives ... or so some think. Earlier this week, Woot.com's "tacky" recession ad was removed because it mocked suicide. But really, I don't agree that it was a wise move, and the poll we are hosting (it's still ongoing, guys) indicates that I'm not in the minority. Thanks also to Todd Mintz for agreeing with me in the comments; Woot's marketing message causes people to glance and actually pay attention to sponsored ads, and isn't that what we all want?

Google is Still Richer than You Google's Q3 earnings have been extremely favorable despite the economy's failures this past week. Are they feeling lucky?

Did You Forget About Paddington Bear? This past Monday, we celebrated the adventure of Christopher Columbus here at Search Engine Roundtable with a Christopher Columbus logo. But Google forgot about that, or rather, they prepared with something completely unrelated: Paddington Bear turned 50. Happy birthday, old bear. How much is that in human years?


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