Google AdSense Earnings Take a Plunge on July 4th Weekend

Jul 7, 2008 - 9:15 am 3 by
Filed Under Google AdSense

The holiday weekend has come and gone, and most people have taken vacations with their families. The last thing many people do is sit at their computer and make purchases or surf the web.

As every addicted Google AdSense publisher (or AdWords advertiser) can tell you, visits and clicks go down substantially during this period. With a three (and for some, four) day weekend in the US, this was definitely the case. A WebmasterWorld forums member explains that his visits were down 35-40%. One other one said that his eCPM for the month of July was absolutely horrible -- but then again, we're only in week one of the month and the holiday is behind us now.

On the other hand, a few people didn't see a drop in traffic at all. They saw stability, which is a little rarer. Then again, they might have the right type of content to attract the weekend/holiday crowd.

On average, though, there were more observed drops in traffic and clicks.

How did you fare?

Forum discussion continues at WebmasterWorld.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 19, 2024

Apr 19, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Flux, AdSense Ad Intent, California Link Tax & More

Apr 19, 2024 - 8:01 am
Google Ads

Google Tests More Google Ad Card Formats

Apr 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: It's Unlikely Your Rankings Dropped Because You Have Two Websites

Apr 19, 2024 - 7:41 am
Google Search Engine Optimization

Google: Indexing API May Work For Unsupported Content But...

Apr 19, 2024 - 7:31 am
Google Search Engine Optimization

Google: Are Hyphenated Domains Bad For Google Rankings?

Apr 19, 2024 - 7:21 am
Previous Story: The Impact of Punctuation in Keywords on Google Results