Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- What's the Typical Search Engine Optimization Industry Consulting Rate?
A member at Cre8asite Forums asks how much the typical industry standard fees are for Search Engine Optimization services. Is there a set number to quantify services? As one person says, not really. You should look at ROI, but there are other things as well. If you do want to quantify SEO, track net profit (ROI). That's the best metric ever. Secondary metrics could be conversions, such as downloads, sign ups, sales, etc. But as
- Google Analytics Advisor (Really) Starts Posting on WebmasterWorld
A few weeks ago, I jumped the gun and said that Google Analytics Advisor is posting on WebmasterWorld. Well, actually, it was just a post that gauged interest. Since most people were keen on having Google Analytics Advisor come on board, he's now going to address any WebmasterWorld concerns, according to this WebmasterWorld thread. Expect to see postings from GAnalyticsAdvisor (otherwise known as GAA), and if you have any questions, you know where to go.
- Find Out The Date Google First Found Your Page
The Google Operating System blog writes a tip on how you can add certain parameters to Google's URL to customize information about when Google first indexed your site. The article states: For example, if you append &as_qdr=y9 to Google's search URL, you'll restrict the results to web pages first indexed by Google in the last 9 years. Since this restriction should include all web pages from Google's index, you can use it to display the
- 37% of Google AdSense Publishers Earned Over a $1,000 in 2007
I thought I would begin publishing some recent polls I have been requesting from our readers to complete here. The first poll I am publishing was polled on January 3, 2008, where I asked How Much Did You Make from Google AdSense in 2007? Of the 471 responses, at the time I am posting this, 37% said they made over a $1,000 in 2007. 25% said they made over $5,000 in 2007. 33% said they
- Google to Lay Down the Law on AdWords Display URL Policy
Google Updates AdWords Display URL Policy from PPC Hero suggests that Google AdWords has updated their display URL policy. But after further research, the policy has not changed. I asked Google why would PPC Hero post this and they said they have emailed a select number of advertisers saying that Google will be enforcing the policy. Over the course of the years, there has been numerous complaints about Google not enforcing this policy. In fact,
- Yahoo Search Marketing Reporting Lagged
Reports are coming from DigitalPoint Forums that the reporting tools at Yahoo Search Marketing is a bit lagged. It appears that although the reports are typically updated with recent data every 15 minutes or so, that recently the reports are taking much longer to update with new data. This makes it hard for advertisers to make quick changes to their pay per click campaigns within the Yahoo Search Marketing console. One advertiser said: Stats stopped
- Microsoft Live Search Adds HTTP Compression & Conditional Gets Support to Crawler
The Live Search Blog announced several updated to their crawler. The first is a name change to reflect the upgrade, previously named msnbot/1.0, it is now named msnbot/1.1. The bulk of the changes include the HTTP Compression and Conditional Get support. HTTP compression is supported by many other bots already and is now supported by Microsoft. So for a more efficient crawl, Microsoft now supports gzip and deflate compression methods. The Conditional Get will aid
Other Great Search Forum Threads:
- Five Situations Where You SHOULD Use NoFollow for Linking, Sphinn
- Yahoo Phrase Based Indexing in a Nutshell, Sphinn
- Getting PDFs Indexed When Registration Is Required, HighRankings Forums
- Mark All As Read not working for large lists, Google Groups
- Tamar Weinberg Joins Mashable, Sphinn