Google PageRank: It Means Nothing!

Feb 7, 2008 - 9:02 am 28 by

While everyone continues to stress about Google PageRank (and I, too, am one of those types at times... some people make fun of me often), it's rather easy to give up and hand it to Google for impacting your site rankings.

But guess what? A High Rankings Forum member mentions that his site went from a PR5 to a PR0. And the traffic went up, not down!

The point is that PageRank is overrated. We reported the same thing in November and nothing has changed for the worse.

I just don't get PageRank Obsession. Unless you sell PageRank (in the form of text links), what your PR is simply doesn't matter. PR is simply a means to an end. Focussing on the ends makes more sense.

In a way, I wish Larry Page would get it. The toolbar needs to go away!

Forum discussion continues at High Rankings Forum.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 23, 2025

Dec 23, 2025 - 10:00 am
Google Ads

Google Ads MCC Accounts With Channel Performance Reporting

Dec 23, 2025 - 7:51 am
Google Ads

Google Ads Adds Google Maps Channel For Demand Gen

Dec 23, 2025 - 7:41 am
Google

Google Search Traffic To News Publishers Drops From 51% To 27%

Dec 23, 2025 - 7:31 am
Google

Google Search Bar Tests Teases For AI Mode With Animation In Box

Dec 23, 2025 - 7:21 am
Google

Google Discover Notifications That Go AI Mode Responses

Dec 23, 2025 - 7:11 am
 
Previous Story: A Look into a Manual Review by Google