Microsoft and Facebook Partner for Ads

Oct 25, 2007 - 9:20 am 1 by
Filed Under Social Search

Microsoft and Facebook are new best friends. According to a Wall Street Journal article, Microsoft has invested a considerable sum of money -- nearly $250 million -- to provide advertising on the coveted social platform.

Microsoft Corp. agreed to invest $240 million for a minority stake in Facebook Inc. that values the social-networking site at $15 billion. As part of the deal, the two companies expanded their advertising agreement.

Forum discussion is mixed. Microsoft has valuated the company at roughly $10-15 billion. Facebook is only bringing in $150 million a year. How does it add up?

Others find that Microsoft screwed up.

Looks to me like M$ have got a great deal and FB have gone [nuts].

They've denied themselves any future bids from Google Yahoo! etc., and for what?

A little bit of development cash in exchange for a long term advertising deal - which will get M$'s money back in twenty minutes.

However, even others are happy for Microsoft since this is good exposure for them.

As for myself, I can't say I'm happy with the Microsoft-Digg advertising partnership (I am sick of seeing classmates.com advertisements) so I honestly am a bit skeptical about this relationship.

Additional coverage (lots!) is at Techmeme.

Forum discussion continues at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 12, 2026

Jun 12, 2026 - 10:00 am
Google Search Engine Optimization

Google Search Console Link Report Finally Fixed & Updated

Jun 12, 2026 - 8:16 am
Search Video Recaps

Search News Buzz Video Recap: Google Post-Core Update Volatility, Zero Clicks Rising, Apple’s Siri AI & Google SEO Docs

Jun 12, 2026 - 8:01 am
Google Ads

Home Listings Come To Google Local Services Ads

Jun 12, 2026 - 7:51 am
Google Ads

Google Ads Extends Dynamic Search Ads (DSA) To AI Max Timeline

Jun 12, 2026 - 7:41 am
Google Search Engine Optimization

New Google Search Console Tool/Report: Platform Property Tooltips

Jun 12, 2026 - 7:31 am
 
Previous Story: Gmail Now Supports IMAP