Yesterday, the Google AdWords Editor team held a teleconference to give some great tips and tricks about Google AdWords Editor. I listened in myself and it was pretty informative albeit basic.
Search Engine Watch Forums members are looking to share the best AdWords Editor tips.
RadFly shares an important tip:
My best tip would be to use AE even if you are happy with the standard web frontend. The Grouper and Duplicate tools are essential.
psurplus also links to some screenshots of the event.
They also complained about the annoyance of having to dial in while watching the conference on your computer monitor. I agree; it would have been far more convenient to listen through my speakers (I even brought headphones to work!). As it was, I was holding a phone handset and eating lunch at the same time. :)
All in all, however, it was a good conference and should really get any beginner started using the graphical user tool rather than the web backend. I guess that's my next stop.
Forum discussion at Search Engine Watch Forums.
