Very Personalized Google Ads Spotted: Is this New?

Apr 26, 2007 - 10:40 am 5 by

Is Google watching your surfing habits all the more closely to target ads that would serve your personal needs? Perhaps you haven't taken note, but a member on WebmasterWorld did.

I'm currently working on my personal site and I just happen to read some of the ads.

They are very off-topic for my site. But they are exactly my interests.

He says that he has browsed related sites and discussed the topic within his Gmail account -- and he suspects that this is the cause of the ad targeting.

Google has enough information for the personalized ads to be pretty targeted, so I wouldn't be surprised at this direction. Other members feel the same way.

Very interesting! I haven't seen this myself and haven't heard any news, but I wouldn't be surprised if Google was starting to implement "behavioral targeting" - seems to be the future of advertising. And between Search and Gmail and a bunch of other programs, Google is certainly building up quite a bank of information on people's interests!

Barry says that this is very farfetched for the time being. I think it's a likely direction with all the information Google has amassed about its users.

Have you noticed these extremely targeted ads? Let the readers at WebmasterWorld know.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Google

Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers

Apr 26, 2024 - 7:31 am
Previous Story: Is Ask a Better Search Engine than Google?