Is a Paid ROS Link Benefital or Not?

Mar 13, 2007 - 9:21 am 4 by
Filed Under Link Building

An interesting WebmasterWorld thread discusses whether a paid run of site link (ROS) is benefital or not. The thread points out some variables that may impact how the search engines will react to the ROS link.

  • Age of site
  • Size of linking site
  • Percentage of links from trustworthy sites

If paid ROS links can hurt a site's search engine ranking, than this could make it very easy for competitors to sabotage others. As mentioned in the thread it seems more likely that the search engines will not penalize but rather discount the link benefit.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 7, 2025

Jul 7, 2025 - 10:00 am
Google

Google Says AI Mode Rolling Out To Workspace Accounts

Jul 7, 2025 - 7:51 am
Google Search Engine Optimization

Cloudflare: We Will Get Google To Provide A Way To Block AI Overviews

Jul 7, 2025 - 7:45 am
Google Ads

Google Keyword Planner Update Gives Breakdown By By City, Region & Device/Platform

Jul 7, 2025 - 7:41 am
Google

Google Tests Low, Typical, High Price Labels In Search Result Snippets

Jul 7, 2025 - 7:31 am
Google Maps

Google Business Profiles Reverification After Suspensions Increasing?

Jul 7, 2025 - 7:21 am
Previous Story: Can You Place Google AdSense Ads on 404 Pages & Thank You Pages?