Amazon's PPC Program, Clickriver Ads

Nov 13, 2006 - 7:33 am 0 by

A reader asked that I give the new Amazon PPC program some coverage, since there is a WebmasterWorld thread on it. The thread links to Gary's ResourceShelf post named What’s A ClickRiver? New Pay-Per-Click Sponsored Ad Program from Amazon and A9.

Clickriver Ads is an advertising program -- currently in beta -- that allows businesses to place sponsored links on Amazon.comĀ®, next to search results and on product detail pages. Clickriver Ads presents a unique opportunity to advertise services and products that complement the selection on, an online marketplace with tens of millions of active customer accounts.

Clickriver Ads was created by A9.comĀ®, a search technologies company based in Palo Alto, California. is a wholly owned subsidiary of

Visit for more information.

Forum discussion at WebmasterWorld.


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