A reader asked that I give the new Amazon PPC program some coverage, since there is a WebmasterWorld thread on it. The thread links to Gary's ResourceShelf post named What’s A ClickRiver? New Pay-Per-Click Sponsored Ad Program from Amazon and A9.
Clickriver Ads is an advertising program -- currently in beta -- that allows businesses to place sponsored links on Amazon.com®, next to search results and on product detail pages. Clickriver Ads presents a unique opportunity to advertise services and products that complement the selection on Amazon.com, an online marketplace with tens of millions of active customer accounts.
Clickriver Ads was created by A9.com®, a search technologies company based in Palo Alto, California. A9.com is a wholly owned subsidiary of Amazon.com.
Visit https://clickriver.com/advertiser/ for more information.
Forum discussion at WebmasterWorld.