Yahoo! Makes Sense of Wikipedia in SERPs

Feb 24, 2006 - 7:57 am 0 by

Yahoo! posted a new blog entry last night named Going deeper into the Wikipedia which describes Yahoo!'s approach to utilizing the Wikipedia. If you do a search and a wiki result is found within the SERPs, no matter if it is #1 or 100, it shows "Quick Links" to deeper wiki pages. For example, conduct a search on coffee and scroll down to the wiki result. You will see links to "Etymology and history - The cafe - Coffee bean types" on the site of Quick Links.

Google's approach is a bit different, they place the Wikipedia results, when they deem it appropriate, in the One Box location. Giving them prime real estate, and placing wikipedia results at the top, which may not be as useful as the way Yahoo! does it. So does Google still treat Wiki too well?

Forum discussion at Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: February 18, 2026

Feb 18, 2026 - 10:00 am
Google Search Engine Optimization

Google Search Console AI-Powered Configuration Goes Live

Feb 18, 2026 - 7:51 am
Google

Hover Pop Up Links Official In Google AI Overviews & AI Mode

Feb 18, 2026 - 7:41 am
Google Ads

Google Ads Tool Auto Enabling Paused Keywords?

Feb 18, 2026 - 7:31 am
Google Ads

Google Ads Now Shows PMax Placement Report Details

Feb 18, 2026 - 7:21 am
Google Search Engine Optimization

Google Is Losing A Knowledge Graph Source - CIA World Factbook

Feb 18, 2026 - 7:11 am
 
Previous Story: Yahoo Interviewing Individual YPN Publishers?