Congratulations TeRespondo for relaunching their new website and keeping their brand: http://www.terespondo.com/
Back in September I blogged about how Yahoo! Mexico was preparing for its reinauguration ceremony. I was invited to the party, but unfortunately I couldn't make it.
What's even more news it their launching of a CPC model for markets such as Mexico and many more. Before, they used to be offering Search products on a CPM model. Now all of that has changed. Their new sign up page takes you through 4 steps: 1) Contact Information. 2) List a few keywords and get some suggested keywords. 3)Build out your PPC ads. 4) Pick your BIDS (in Mexico, it's determined in MXP$, min bid at MXP$0.50). and 4) Login to your new account and add funds. They only accept VISA or Master Card. You can also do an electronic bank tansfer/deposit. They charge 15% tax for those who are local and it's waived for foreigners.
It was pretty easy to set up... although you do need to know spanish ;-)
More about the TeRespondo moves in the Search Marketing in Latin America achives.
