Yahoo!'s Think Big Contest - Win 10 Million Ads

Apr 28, 2005 - 9:16 am 2 by

Last night (midnight exactly) Yahoo! Search Marketing announced the Yahoo! Search Marketing Think Big Contest where one lucky business can win 10 million free ads across the Yahoo! Search Marketing (Overture) network. I am told that they did the Sir Richard Branson recording last month in NYC, if that matters. The official press release is at http://biz.yahoo.com/bw/050428/276174.html?.v=1. I started a thread to get SEO/SEM feedback at Search Engine Watch Forums.Posted with permission of Yahoo! Inc. Yahoo! Search Marketing Kicks Off �Think Big� Contest

Yahoo! Teams Up With Sir Richard Branson To Award 10 Million Free Yahoo! Ads To One Business

PASADENA, Calif., [April 28, 2005] � Yahoo! Search Marketing, formerly Overture Services, announced the launch of its �Think Big� contest, which will award one small business with 10 million free ad impressions across the Yahoo! network. Sir Richard Branson, world renowned entrepreneur and founder of Virgin Group, will serve as the official contest judge and will hand select the winning company based on its business plan and proven ability to �think big.� �Yahoo! created the �Think Big� contest to offer a business owner a once-in-a-lifetime opportunity to take their business to the next level by leveraging the power of the Yahoo! network�, said Todd Daum, vice president, Yahoo! Search Marketing. �We are honored to have Sir Richard Branson, one of the world�s most successful businessmen, help us to select a winner that truly �thinks big.�� According to the U.S. Small Business Administration (SBA), there are currently 25 million small businesses in the United States, representing approximately 99.7 percent of all employers. Nearly half of those businesses have a presence online, says the Kelsey Group, and can benefit from Yahoo! Search Marketing�s offerings. The winning business owner will receive his or her own Yahoo! Search Marketing account team, which will help the winner create targeted online advertising campaigns that are customized specifically for their business. Drawing from its wide array of sponsored search, contextual ads and local listings products, coupled with Yahoo! graphical ads, Yahoo! Search Marketing will help the winning business market its products and services to millions of U.S. Internet users. Yahoo! Search Marketing will accept contest entries between April 28 and May 20 online at http://thinkbig.yahoo.com . Rules for contest eligibility are also available at the contest website. �I�ve succeeded in business with big ideas and big exposure. Virgin started out with only three people and grew to become a global company through unique advertising and marketing opportunities,� said Sir Richard Branson. �Yahoo! Search Marketing�s �Think Big� Contest is a great opportunity for one business to be launched into the big time!� Sir Richard Branson founded Virgin in 1970 as a mail order record retailer, which led to the opening his first record shop in London. The Virgin Group has now expanded into international music Megastores, air travel (Virgin Atlantic Airways is the second largest British long haul international airline), mobile, financial, retail, music, internet, drinks, rail, hotels and leisure, with nearly 200 companies in over 30 countries. More information about The Virgin Group is available at http://www.virgin.com .

In addition to his own business activities, Sir Richard is a trustee of several charities including Virgin Unite and has been involved in a number of world record-breaking attempts since 1985, from crossing the Atlantic Ocean in the fastest ever recorded time to an epic hot air balloon crossing of the same ocean in "Virgin Atlantic Global Flyer." In December 1999, Sir Richard was awarded a knighthood in the Queen's Millennium New Year's Honours List for "services to entrepreneurship."

Yahoo! will announce the Think Big contest winner and provide details about the award event in June. Yahoo! Search Marketing, formerly Overture Services, changed its brand in the U.S. on April 18. To learn more about Yahoo! Search Marketing, please visit: http://searchmarketing.yahoo.com . About Yahoo! Yahoo! Inc. is a leading provider of comprehensive online products and services to consumers and businesses worldwide. Yahoo! is the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. Headquartered in Sunnyvale, Calif., Yahoo!'s global network includes 25 world properties and is available in 13 languages.

 

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