The past month or so has been filled with controversy not from outside of the SEM industry, but rather within. SEMPO has been the talk of the forums. You can see from my first entry on the SEMPO scandal, and from responses in the forums, my sempo meeting coverage and mike's follow up that things were hot.
On the top of that list was member communication. Wednesday night, SEMPO sent out their first actionable member communication memo. It outlined the actions they have taken and will be taking to overhaul the Search Engine Marketing Professional Organization. However, some SEMPO members are not yet satisfied. Jill Whalen posts at the Search Engine Watch Forums saying "was kinda like the boring meeting, only shorter." I personally feel that this was a huge step, but enough about my personal feelings. Over at HighRankings, Greg Jarboe, the PR volunteer for SEMPO, posts a response to Jill's comments.
