Danny Sullivan's Response to Seth Godin

Jul 9, 2004 - 3:21 pm 0 by
Filed Under Search Theory

Several days ago, Kim Krause wrote here on the topic of Is SEO a "Black Art"? where she links to a blog entry by guru marketer Seth Godin. Since then a lot of discussion has been taking place in the SEO/SEM forums. Danny Sullivan, editor of Search Engine Watch shot off an email to Seth Godin.

After receiving Seth Godin's response, Danny's reaction was "Personally, I'm rather tired of the entire SEM industry being tarred with the same brush. I'm giving a lot of thought to what I'll say about this in my keynote for the next SES show. My feeling is that something needs to happen to clean our image up. We can reopen the whole "ethical/white hat" debate, but I don't see that as the solution."

Danny has been discussing this topic at Cre8asite Forum and Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 28, 2025

Apr 28, 2025 - 10:00 am
Google

Deposition: Google Used Search Signals & Data To Train Gemini AI Models

Apr 28, 2025 - 7:41 am
Bing Search

Bing Copilot Answer More Videos Section

Apr 28, 2025 - 7:31 am
Google

Google Tests New Shipping, Returns & Payment Section In Retail Knowledge Panel

Apr 28, 2025 - 7:21 am

Apple Updates Applebot Docs: Explaining Applebot-Extended vs Applebot

Apr 28, 2025 - 7:11 am
Google Search Engine Optimization

Google Search Console API Data Stuck On April 22

Apr 28, 2025 - 5:56 am
Previous Story: Trade Articles, Not Links