Google Says For AMP Mobile Development, Use Canonicals

So Google's Accelerated Mobile Pages is expected to be pushed by Google big time in 2016, so much so, Google will power their own mobile results off of it in early 2016.

So SEOs and webmasters are trying to test it out and they ask, when you build using AMP, how do you avoid duplicate content issues? This question was asked by @Kevin_Ellen_ and John Mueller said on Twitter it is no different than using a canonical reference like you would when using separate mobile URLs.

Here is the set of tweets:

@Kevin_Ellen_ Duplicate content web/AMP? The spec says to rel=canonical from there back to the web-page, so it's like separate mobile URLs.

— John Mueller (@JohnMu) November 30, 2015

I wonder how many of you are actually starting to experiment with AMP?

Forum discussion at Twitter.