Traffic Surge After Google Penalties Lifted Screen Shot

Jul 9, 2014 • 8:23 am | comments (7) by twitter Google+ | Filed Under Google Search Engine Optimization

traffic google penaltyWe know that in many cases, after a penalty is lifted by Google, your traffic may not improve all that much. Sometimes it might even lead to less traffic than before. But sometimes, things improve and you get a surge of traffic. Probably not at the same levels as pre-penalties days but huge increases after the penalty is lifted.

Here is a graph shared in a Cre8asite Forums thread, where an SEO worked hard to lift a penalty and after months and months, the results paid off:

click for full size

What type of penalties? Gabs, the SEO in the thread, said "all of them" from link issues to other issues.

When manual actions was lifted, I didn't see much of a traffic lift in my organic Google traffic. Looking back, my Google organic traffic is up on average 20% since the penalty was lifted but I honestly think it has to do with the content improving here over time and not the manual action.

Anyway, I am sure many of you have had many experiences with this in the past.

Forum discussion at Cre8asite Forums.

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Marie Haynes

07/09/2014 01:23 pm

I've seen this type of analytics graph when a sitewide penalty gets lifted. The majority of manual unnatural links penalties are partial matches and most of the time those don't see a huge uptick once the penalty is lifted, although I have seen some that have seen jumps for their main keywords from page 10 to say, the bottom of page 1 after a partial is lifted. For the graph above it kind of looks like this could be a Panda recovery. It could be as the result of lots of hard work weeding out thin content and making the site more user friendly. But, I have also seen sites that made huge Panda recoveries with Panda 4.0 and they didn't do anything to fix their issues.

Annie Cushing

07/09/2014 04:31 pm

You can't call this a traffic surge or draw conclusions about this SEO's efforts paying off from this graph. First of all, it's measuring impressions, not actual visits to the site. Secondly, the axis labels have been lobbed off, with only the final zeros showing. So they could be multiples of 10 for all we know. The patterning in the chart is consistent with what I normally see with very small sites. Larger sites tend to have more of an undulating pattern to the graph. I hope he's right and his efforts are paying off. I would just rather see evidence from his analytics data, with axis labels fully intact.

Sha Menz

07/09/2014 04:56 pm

I generally need to see that there was a decline in order to substantiate a "recovery". The only thing this really proves is that the site in question went from very few impressions to more impressions. There are so many different situations that could produce a graph like that...

josh bachynski (SEO)

07/09/2014 06:03 pm

1) this was apparently a screenshot from webmaster tools, not analytics - such a drastic increase in impressions indicates that his rank increased - not that people suddenly started searching for him - we would expect that to be more gradual 2) this was apparently a boost to 100s or 1000s - if it was just 10 to 20, then the daily result would be much more erratic - it would look like a "mountain field", not a "ridge" 3) yes we can't be absolutely sure his efforts, or all his efforts were fruitful. This however is not to say THAT SEO IS NOT WORTH DOING ;p Or that his efforts FOR SURE did nothing, or were not worth doing, or are not worth trying harder still in the future. Bottom line is this: If you are an SEO who know's what they are doing, then you CAN eventually get rid of penalties and algorithmic demotions But if you do nothing, then you won't :-)

Mark Warner

07/09/2014 08:22 pm

Seems that graph could only be for the double digit intervals, that's the only place where you would see something like this. If it was measuring hundreds or thousands the points wouldn't all line up like that.


07/10/2014 06:59 am

the lift happened with Panda 4.0. and it could happen even if he did not touch a thing. So many sites recovered without changing anything. Not convinced this is the result of his actions at all.

M Aamir

07/10/2014 12:05 pm

yes its nice but after Google penalties we face a lot of things. thanks

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