Google: You Rank As You Should, It's Not Panda

Jun 2, 2014 • 8:28 am | comments (17) by twitter Google+ | Filed Under Google Search Engine Optimization

splat-googleI honestly love seeing this because it somewhat upsets me to see, I know weird... But Google's John Mueller responded to a webmaster in a Google Webmaster Help thread about him losing 90% of his "indexing" after the Panda 4 .0 update. He said, 15 years of work now "down the toilet."

John Mueller said nope, "you're sites are ranking where they'd normally rank." I scratched my head and said, do they? And looking at SearchMetrics, it doesn't seem Panda 4.0 hit it recently at all:


Of course, this makes me go back to me wanting Google to add an automated action viewer or the like to Google Webmaster Tools.

John told this webmaster that the "door is open" and he can do wonders with his site. John wrote:

Your sites are ranking where they'd normally rank -- there's no specific algorithm that's treating them in any special way at the moment. So in short, the door's open. That said, things always change in search, be it our algorithms, what users expect, or what other sites are doing. It's normal to see fluctuations over time. My recommendation would be to look at your sites overall and think about what you could do to significantly improve them. Maybe it makes sense to fold them all into a single site, so that it's easier to focus & implement changes? With a handful of sites, that's essentially up to you (personally I'd try to keep things simple and put everything into a single one, if these were my sites).

I just don't get hope people just claim things without even consulting anyone about this. Step one, see what is impacting your web site and tackle it from there.

Forum discussion at Google Webmaster Help.

Previous story: One On One With Google's John Mueller This Morning


Sandro Galindo

06/02/2014 12:35 pm

misspeling in John's quote. . . should be "your" not "you're" #grammar


06/02/2014 12:58 pm

You spelled "misspelled" wrong. #dumbass

Sandro Galindo

06/02/2014 01:05 pm

Bahahahaha!! you're right! clearly I haven't had my fifth cup of coffee yet this morning.

Suraj Rai

06/02/2014 01:05 pm

I can easily believe if Matt Cutts says same statement.


06/02/2014 01:15 pm

Someone please explane this "(personally I'd try to keep things simple and put everything into a single one, if these were my sites)."

Barry Schwartz

06/02/2014 01:16 pm

He has three different sites selling a similar product.

Adam Heaton

06/02/2014 01:26 pm

I've always agreed with you on the automated viewer tool, as I'm sure this would reduce the amount of rubbish spewed on the forum about how 'this penalty hit me'. Maybe one day...


06/02/2014 02:15 pm

Is it spelled or spelt though?

Durant Imboden

06/02/2014 02:36 pm

Or a different kind of spelt altogether:

Durant Imboden

06/02/2014 03:30 pm

I don't know how accurate the SearchMetrics tool is, but it appears that the guy had a nice boost in "search visibility" for about three months and is now back where he was. Why? That's anybody's guess.


06/02/2014 03:53 pm

Building clusters of similar sites in order to bring in more traffic is an old SEO tactic. It's from the era of "let's have a page for every synonym!" but takes it to the next level; with domains. You shouldn't be able to just 'buy' a larger search audience by purchasing domains (also related to EMD). I'm sure that more sites like this will see similar issues, due to entities superseding domains as the centre of "things" on the web.


06/02/2014 04:18 pm

I see a spike in the middle... and that could instead be the aberration. the long term trendline seems like would not have moved much across this graph.


06/02/2014 04:23 pm

Google's official policy is that as long as the sites have different product mixes they can sell similar goods. This happens a lot in cause marketing where each cause has a store but the causes may be similar and thus the products offered tend to be similar... It doesn't make them bad sites and it doesn't make it bad SEO.


06/02/2014 05:16 pm

Yeah, fold them into one site so it's easier for Google to ruin you.


06/03/2014 12:43 pm

If i have 3 websites and i am selling same products then what will happen? How Google will know that all are mine? Because same products can be sell by any one. Like HP Laptop 302 can be sell on any sites.

Christopher Labbate

06/03/2014 06:07 pm

I think they are pushing everyone towards PPC.... read this post.


06/03/2014 09:35 pm

The spike looks to be seasonal traffic. Everyone just keep your pants on :) It seems if you are doing things like you are supposed to be you shouldn't have anything to worry about. I get the feeling that a lot of sites are not maintaining and making changes until after the changes by Google. It should be a proactive approach to SEO and not a reactive approach.

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