Google Can Index New Sites Within?

Jan 3, 2013 • 8:30 am | comments (27) by twitter Google+ | Filed Under Google Search Engine Optimization

Google StopwatchA WebmasterWorld thread asks how long does it typically take Google to index a brand new web site that has awesome content?

The webmaster said he has hundreds of unique and useful articles on his new site but Google has still not indexed a single page of his site, even after two weeks.

To me, that sounds like an issue. I've seen sites, brand new ones, be indexed and ranking within a day or so. Now those rankings may drop down but the site is indeed indexed within days.

A typical site might take a couple weeks if there aren't enough quality links pointing to the site. But a quality site with a couple quality links should be indexed fairly quickly in Google. I'd say days but not everyone agrees with me, as you can see in the thread.

Take my poll below. A typical quality site, how long should it take?

Forum discussion at WebmasterWorld.

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James Holden

01/03/2013 01:35 pm

I've generally found that big G comes around a few hours after using the good old URL submission form, and then pages start to appear in the index within about a day. No links required for indexing, of course ranking is another matter!


01/03/2013 01:38 pm

Personally I would always say worst case scenario allow for 1 month+ before starting to worry. Yes, in the past sites have been indexed even after a day or two. But this isn't guaranteed, and often sites do take a long time...

Sidewalk Branding Company

01/03/2013 02:05 pm

I've seen search engine indexation within a day if submitted via webmaster tools, hours with a concurrent sitemap submission. Otherwise, the average small business with thin off-page content should be picked up within a week.

Marta Gryszko

01/03/2013 02:27 pm

"A typical quality site, how long should it take?" It should take from a few hours to a few days. Last time I indexed new websites the same day I used webmaster tools (Fetch as Googlebot -> Send to index). It really works fast.


01/03/2013 04:10 pm

With a good base of existing sites to link from - e.g. a blog and announcing it on twitter (publically) and G+, via Webmaster tools and a PR site - without spamming the web - it can start to get indexed within 8 hours. But Webmaster tools / G+ solo? Probably longer.

John Edward Doyle

01/03/2013 04:48 pm

When setting up a new site in WMT/Analytics one day, it's regularly index the next. I'd hazard a guess that it could potentially happen in minutes in some cases.


01/03/2013 05:27 pm

I have a specific example that recently happened. Bought domain name 8/31/12. Launched first post 9/12/12 and added other content. Received 1 visit on day of launch. Then visits from organic every 2nd or 3rd day after posting, but full trust and rankings did not occur until October 18, 2012. That is also when I enabled G+ Authorship on the site, which I believe has a strong correlation to the increase in traffic. GWT does not show me search impressions until that October 15, 2012. So I believe indexation happens within a day, but ranking takes at least a month... and is accelerated by adding authorship. Authorship could actually be responsible for immediate indexation.

Taylor Toussaint

01/03/2013 07:45 pm

You could just post the link on Google+ and be indexed within the hour.

Patrick Hare

01/03/2013 09:40 pm

Is the domain name brand new or was it parked? Sometimes you have to do a reinclusion request to clear a hidden "manual penalty" on parked domains. In the request, make sure to say you bought a parked domain and now have original content. Otherwise, you can wait for months and still see nothing.

Darshan Beloshe

01/04/2013 05:11 am

I am surprised to see people actually voted for the option "A Week". This sounds some strange because every one want their site to be index in less time. Though there are many voted for "A Day" which is i also voted for.


01/04/2013 06:27 am

It depends. When are links to the site found by Google? And what is the reputation of the site where the link(s) come from? That's having a huge impact on when the site gets indexed and how deep Google will crawl the site. So in most circumstances it will take 3 days to a week after links where found. If Google finds a link from a reputable site, yes, then I can only be a day.

Alok Pandey

01/04/2013 11:08 am

It all finally depends on when the Googlebots crawl any website. My website was indexed within a week. SEO Delhi

Mick Edwards

01/04/2013 11:22 am

I've discovered that a lengthy no (little) content holding page can hold back indexing for a couple of weeks or more.

Anup Kumar Tiwari

01/04/2013 11:49 am

I think it shouldn’t take more than one week to be indexed by Google if there lots of quality content on the page. In this case website's webmaster must share the website on social networks.

Rahul Chawla

01/04/2013 12:25 pm

Hi, Personally i have noticed that if the site has quatlity content and also has few internal and external links , site map , google analyics , it is just matter of hours ;-) My 2 cents .

Ron VanPeursem

01/05/2013 10:29 am

Are you kidding?! Our collective wisdom is saying it's between "hours" and "months"! Yikes. We're awesome! Barry, by just sharing a link to the new url in our Google+ page, and perhaps sharing it on a FB page, we ought to see it indexed in less than 3 days.

Thomas Kane

02/06/2013 05:41 pm

If the site is set up well for SEO & sitemaps have been submitted through webmaster tools, I've seen wordpress sites be indexed within 2 days.


07/24/2013 12:54 am

I had that last week with my new website, within 3 hours.

Suraj kumar jaiswal

11/01/2013 07:23 pm

i submit my site but not index after 4 days its a blogger site....tell me how long time more??


12/06/2013 05:56 am

I only have 2 original out of around 20 pages indexed (18 new) and it's been a few weeks. I checked for google black listing and haven't found any. I just updated my form site map a few days ago then yesterday again. I changed the _ to - in the page names and cleaned and enhanced up the content and meta tags to try to improve the SEO. My social media is good too just need more likes, shares, and follows. Links in and traffic is the next step. Anyone have a low cost targetted links in source that for sure won't have any penalizing links?


12/06/2013 06:00 am

I have my site linked there as well as all the other top social networks and still only the 2 pages index.html and about.html (which is not even online any more replaced by a better optimized page name). I don't know what's going on.

Taylor Toussaint

12/08/2013 06:01 pm

If you search Google for (replace with your domain), you should see the pages that Google has indexed for that domain. Remember, we are talking about indexed, not ranked.


12/09/2013 09:49 am

This format seems to work: Now I have some removal requests to do because I changed from _ to - after doing some research. My site seems to do great on SEO with _ and it read better to me but many are saying - is the way to go so I changed it.

Taylor Toussaint

12/09/2013 09:39 pm

You don't want to issue removal requests, you want to create 301 redirects for those URL's.

Nathan Dickson

02/21/2014 11:55 am

I got mine in only two days after using the steak software indexer, can't work out how it does it so well, five stars from me =D

Nathan Dickson

02/21/2014 11:56 am

Honestly it worked for me

Dok Simon [Blogging Engage]

03/31/2014 12:48 pm

How do you use this tool!!

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