Google May Or May Not Use EXIF Data For Ranking Images

Feb 25, 2014 - 8:12 am 5 by

Google Image Search UpdateTypically when Matt Cutts of Google posts a video, there is a yes or no, or he is leaning strongly one way or another in his answer. But this time, I am honestly confuses.

Matt posted a video on the question "Does Google use EXIF data from pictures as a ranking factor?" Yes or No? The answer he gave was that they reserve the right to use EXIF data in image search rankings. But do they? I don't know.

Listen to his answer:

Was that a yes or no? Was it a depends? Was it, they don't now but they may in the future? I am honestly not sure.

What is your take?

In Google+, some think yes and some think of course they do. But why such a wishy washy answer?

Forum discussion at Google+ & Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 12, 2025

Sep 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Heated Spam Update, Web Declines, AI Mode Updates, AI Max Rolls Out & More

Sep 12, 2025 - 8:01 am
Google Search Engine Optimization

Google Search Quality Raters Guidelines Gains AI Overview & YMYL Definitions

Sep 12, 2025 - 7:51 am
Google

Google Search Tests Dropping 100 Search Results Parameter

Sep 12, 2025 - 7:41 am
Bing Ads

Bing Tests Microsoft Sponsored Ads With Three Dots By URL

Sep 12, 2025 - 7:31 am
Google

Google Shows AI Overviews For Currency Exchange Rates

Sep 12, 2025 - 7:21 am
 
Previous Story: Google Marquee HTML For Scrolling Results Count