Google Says Favicons To Return To AdSense Ads

Oct 16, 2013 - 8:15 am 6 by
Filed Under Google AdSense

Google AdSense logoIn July, Google officially announced favicons within AdSense ads. So the ad units will show off the site's favicon, if available, which should increase one's click through rate.

But in September, when Google launched their new AdSense formats the favicons went missing.

Last night, Google quietly mentioned on Google+ that they are working on bringing back the favicons. They said the favicons will be added to the new ad formats in the future.

You may have noticed that the favicons have gone missing -- but don’t worry, we’re reintroducing them over the coming weeks to help make advertisers more recognizable to your users. As before, the favicon will appear next to an advertiser’s URL.

I wonder if the removal of the icons were on purpose, to stager the launch with a new ad format and then switch it up by adding these icons to increase CTR even more.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Confirmed: Google Ads Errors & High Latency Issues

Jul 2, 2025 - 7:55 pm
Search Forum Recap

Daily Search Forum Recap: July 2, 2025

Jul 2, 2025 - 10:00 am
Google Updates

Google June 2025 Core Update Volatility Just Began - Do You See It?

Jul 2, 2025 - 8:35 am
Google Search Engine Optimization

July 2025 Google Webmaster Report

Jul 2, 2025 - 7:51 am
Google Search Engine Optimization

Google On Links & Core Updates

Jul 2, 2025 - 7:41 am
Bing Search

Bing Places Copilot Search As First Tab & Replaces All With Web

Jul 2, 2025 - 7:31 am
Previous Story: Google+ Police Car