SEOs Continue To Dissect Eric Enge's Interview of Google's Matt Cutts

Mar 17, 2010 • 8:26 am | comments (4) by twitter Google+ | Filed Under Google Search Engine Optimization

As most SEOs know, Eric Enge interviewed Matt Cutts, of Google. Eric is probably one of the best technical interviewers I know, so whenever he posts an interview, I try to read them carefully. When he posted an interview of Matt Cutts, I, as well as other SEOs, really read it carefully.

The biggest tidbit that came out of the interview was that 301 redirects lose some PageRank when used. We discussed just that the other day and it was a pretty hot topic. But there are many other important topics and items that were revealed in this excellent interview.

A WebmasterWorldthread is discussing them and I wanted to bullet point most of those tidbits.

  • 301 redirects don't pass all of its PageRank
  • Crawling and indexing is related to PageRank of the pages
  • Low PageRank pages compete internally with higher PageRank pages
  • Google automatically will migrate duplicate page's (that they deem to be dups) PageRank for you
  • Don't use session IDs
  • Paid affiliant links are normally detected and not counted
  • Blocking pages in your robots.txt won't save your crawl budget
  • Shared servers may impact the number of pages Google crawls of your site.

Those are just some of the interesting tidbits from Eric Enge interview of Matt Cutts.

Forum discussion at WebmasterWorld.

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Michael Martinez

03/17/2010 05:37 pm

Eric seems to be focusing heavily on crawl budget, an issue that is far more relevant to large sites than small sites. I suspect that we'll see a lot of needless discussions about crawl budgets over the next 2-3 years as people try to figure out issues with their Websites. While it's good to see someone drill down into that kind of detail with Matt, it would be helpful if people clarified their intentions so that less informed people don't leap to the wrong conclusions. The overemphasis on duplicate content that has swept the SEO community will only continue to distort the real picture for many people.


03/18/2010 10:32 am

Point #2 meaning pagerank is still an important factor.

Michael Martinez

03/18/2010 08:12 pm

There are about 200 important factors.


03/21/2010 08:26 pm

Very interesting and the 3rd point I had never heard of before. But I've also heard the pageranking isn't nearly as big an issue/concerna as it was say 5-7 years agao. True?

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