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A WebmasterWorld thread has discussion around one advertiser noticing Google displaying three scores directly under a Google Netherlands ad. Here is a picture of the ad with the scores underneath the ad:
So I began to do some research and it seems someone else saw the score for a different search today as well, on Google.de. Here is a screen capture, but even though the webmaster highlighted the score with the middle ad, I have a feeling the score is associated with the top ad:
Here is another:
So what does the scores mean? - Pscore: 0.00101 - mCPC: 10.0000 - thresh: 0.0001
mCPC, seems logical, the minimum cost-per-click for the ad is $10? The Pscore and thresh, I am not sure about.
It seems like many folks are spotting this in Google's international search engines.
We have forum discussion at WebmasterWorld and at Abakus German Forum.
Comments:
chris boggs
04/29/2008 12:48 pm
mCPC could alos be the advertiser's max CPC...
kevin doory
04/29/2008 01:31 pm
Pscore. Could that be land page quality score. I think mCPC would most likely be min because when kw aren't showing sometimes raising the minimum cpc is a trigger (when the quality score is low)
TOMHTML
04/29/2008 04:44 pm
thresh... threshold? Thank you Barry
Neeshu
08/22/2012 05:30 am
P score can be performance score