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March 31, 2008

Google China Highlighting Query Terms in Search Results in Red

Google China seems to be highlighting the query term in the search results in red, instead of just bolding the query term, like was done in the past. For example, a search on search engine roundtable at Google China returns all matches of the keyword phrase on the page in red. Here is a screen capture:

Google Highlighting Query in Red?

Let's compare this to a search at Google.com:

Google Bolding Query

Wonder why Google China is going with the red highlights, as opposed to the normal bolding highlighting?

Forum discussion at DigitalPoint Forums.



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posted rustybrick in Google Search Engine at March 31, 2008 7:29 AM Comments (5)

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Comments

I think its always done that - I always assumed its because bold doesn't work quite as well with Chinese characters. For example a search for the city Luoyang (even on Google.co.uk): http://www.google.co.uk/search?hl=en&rlz=1B3GGGL_enGB230GB230&q=%E6%B4%9B%E9%98%B3&btnG=Search&meta=

 

Posted by Jamie at March 31, 2008 09:49

Jamie is completely right: Google China has never highlighted query terms in bold caracters, because it's unreadable.

 

Posted by TOMHTML at March 31, 2008 10:21

So this is old? Really never noticed it and I am sure I did queries on Google China before...

 

Posted by Barry Schwartz at March 31, 2008 10:22

I think its old, although maybe its only just started doing it for English queries? Pretty sure its always been like that for Chinese though!

 

Posted by Jamie at March 31, 2008 11:28

I dont think this is just google china... I am using google.co.uk and for some reason all my search results are appearing in red... not sure if its some sort of spyware or virus. fresh install of XPand im still getting it.. weird. guess i should just check the code ;P

 

Posted by No Name at April 10, 2008 11:40

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