A DigitalPoint Forums thread asks, can multiple hyphens in a domain name raise a red flag with a search engine?
For example, if you have a domain name that is something like www.buy-shoes-now-online-for-cheap.com, would that type of domain raise a red flag with a search engine and warrant a manual review?
In fact, we discussed specific examples of sites with this issue back April 2005 and also wrote about a mystical Hyphen Filter in May 2004, which are both dated articles.
If you want evidence that Google does index domains with multiple hyphens, click here. The first result has six, I repeat, six hyphens in the domain.
So I would say there is no automated penalty for having many hyphens in the domain name but I would still be careful.
(1) It is not user friendly
(2) It just looks weird
(3) It may raise a red flag (who knows)
Forum discussion at DigitalPoint Forums.
Like The Story? Vote For It On Yahoo Buzz! Or On Sphinn!
rustybrick in Search Engine Optimization at November 28, 2007 7:44 AM
Comments (8)


Comments
I use a lot of hyphen domains and they do fine (no more than 2 hyphens though, and usually just 2) but, I think the largest problem with them is that USERs see them as spam and so may be less likely to click them in the SERPs.
Posted by Chris Beasley at November 28, 2007 08:30