What Do You Think of Google's "I'm Feeling Lucky" Button?

Jun 19, 2007 • 9:39 am | comments (4) by twitter | Filed Under Other Google Topics

Time and time again, people ask the obvious question about Google's "I'm Feeling Lucky" button. This time, it comes from members at Cre8asite Forums. Member John asks, "With the removal of humorous "Ads by Gooooogle" and the era of personalized search (iGoogle) is the removal of the "I'm feeling lucky" button eminent?"

In reality, I don't think many people use that button nor do they see a point to it. (I'd love for Google to post their statistics on its usage!) Judging by the comments on the forum, some people have never even tried it. It's sticking for branding purposes, though I think the term "Google" suffices as a brand and is pretty sustainable in and of itself.

Some have, however, and obviously are dissatisfied with the results:

I have used it a few times and was disappointed that the 'feeling lucky' always meant the No.1 in the results. I was expecting a random selection.

Sort of like StumbleUpon? That would be pretty neat.

Or well-educated Google users just don't need it anymore or never bothered being curious about it:

I guess the consensus is that once you know how to Google, you don't use the "I'm feeling lucky" (anymore)?

Forum discussion continues at Cre8asite Forums.

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Jon West

06/19/2007 04:58 pm

They might as well transition it to "Wikipedia, please." ;-)


06/19/2007 07:17 pm

It can be VERY helpful if you add it to your Google Toolbar. When looking up company sites, I can type "aol corporate" or "proctor and gamble" and jump to the exact site I want without guessing URLs or executing a search.


06/19/2007 07:36 pm

I like it. I may only use it once and a while. It brings a human/comical touch to a digital world.


06/20/2007 02:43 am

I use it all the time. For example, try typing in "american idol", or whatever in your browser and you get taken to the site you want without needing to bookmark it or typing http://. Real handy if you ask me.

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