I am Feeling Lucky: What's the Point?

May 23, 2005 - 9:03 am 11 by
Filed Under Google

Over at Cre8asite Forums there is a fun thread named I'm Feeling Lucky. The thread has a poll asking, "What do you guess is the proportion of Google searches done with the [I'm feeling lucky] button?" Which all the respondents reply to as below 5%. You and I know, that no one ever uses it. So why is it there?

I remember back to a SES Conference I attended, the question was posed to Google at the Inside The Searcher's Mind session at SES San Jose 2004.

Is the "I am Feeling Lucky" button used? Not really but they don't know what it does. They asked the user, should we take it away? The user said no way! Its fun and they keep it there for that reasons.

The Cre8asite thread quotes from a blog that basically says the same thing (Mayer from Google was quoted in my coverage at SES);

4. The infamous "I feel lucky" is nearly never used. However, in trials it was found that removing it would somehow reduce the Google experience. Users wanted it kept. It was a comfort button.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 23, 2024

Apr 23, 2024 - 4:00 pm
Link Building

Google: Ignore Link Spam Especially To 404 Pages

Apr 23, 2024 - 7:51 am
Google Search Engine Optimization

Google: We Have Taken Action On Some Parasite SEO In Recent Update

Apr 23, 2024 - 7:41 am
Bing Search

Mikhail Parakhin Breaks Silence On Mustafa Suleyman Of Microsoft (Kinda...)

Apr 23, 2024 - 7:31 am
Google Maps

Google Business Profiles Gains Select Preferred Menu Source

Apr 23, 2024 - 7:21 am
Google Search Engine Optimization

Google: Crawl Budget Goes Across All Googlebot Crawling, Not Just Web Search

Apr 23, 2024 - 7:11 am
Previous Story: ODP (dmoz) Status Check Closed