Pros & Cons of a Dmoz Listing

May 27, 2005 • 9:31 am | comments (2) by twitter Google+ | Filed Under Open Directory Project (DMOZ)

I felt it was time for a good old fashion directory thread. And there is no better place to go to discuss clean, easy to understand, search engine optimization topics then High Ranking's forum. A recent thread named Buying A Dmoz-listed Domain From An Owner, Is it worth it? shows a member slightly obsessed with obtaining a link from the ODP. Jill quickly tells the member to submit it and forget it. Which is good advice but the discussion kind of leads the member to believe that a ODP listing is just as valuable to the search engines then a link from this site. I have to believe that a listing from authoritative directories like the ODP and Yahoo! Directory are worth more. There is the whole concept of the mighty hub, which would apply to a powerful directory like dmoz (odp). I certainly agree with Debra, "if you're listed in the ODP and your cat is picked up in a topical directory or listed on a category specific site, you're ahead of the game without even trying. For that, being listed is a great thing."

But are there any cons to being listed in the ODP?

(1) Like Yahoo!, Google sometimes uses the ODP title in the SERPs. Which can drive down your CTR for that organic listing.

(2) Dmoz recently shut down the Status Check portion of Resource Shelf which fogs things up a bit more then it was.

(3) Reports of Penalization of Particular DMOZ Categories by Google and PageRank0 are not promising as well.

(4) And you have Corrupt Editors running about.

What a dilemma.

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05/27/2005 05:11 pm

I think DMOZ inclusion is overrated more than some people think. I have experience to be rejected from DMOZ just because company already had one site listed there even though the new site have been #1 for about two years now in quite competitive market on all the main SEs including Google, Yahoo and MSN. I also have negative Y! Directory experience when they use listing title and description in the search results - very often it affect natural rankings. I'm sticking with the "submit and forget" technique or get desired inclusion from paid directories like Y!.

Bradman Jack

07/11/2011 04:59 pm

It seems these days sites don't get into DMOZ after there accepting some "behind the scenes" action. There are belief abound of DMOZ editors demography payoffs for listings and all kinds of other shaddy stuff. The best tip re: DMOZ? Your chances of getting in if you have a good site and are legit are next to nothing.  dmoz listing

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