Pros & Cons of a Dmoz Listing

May 27, 2005 • 9:31 am | comments (2) by twitter Google+ | Filed Under Open Directory Project (DMOZ)

I felt it was time for a good old fashion directory thread. And there is no better place to go to discuss clean, easy to understand, search engine optimization topics then High Ranking's forum. A recent thread named Buying A Dmoz-listed Domain From An Owner, Is it worth it? shows a member slightly obsessed with obtaining a link from the ODP. Jill quickly tells the member to submit it and forget it. Which is good advice but the discussion kind of leads the member to believe that a ODP listing is just as valuable to the search engines then a link from this site. I have to believe that a listing from authoritative directories like the ODP and Yahoo! Directory are worth more. There is the whole concept of the mighty hub, which would apply to a powerful directory like dmoz (odp). I certainly agree with Debra, "if you're listed in the ODP and your cat is picked up in a topical directory or listed on a category specific site, you're ahead of the game without even trying. For that, being listed is a great thing."

But are there any cons to being listed in the ODP?

(1) Like Yahoo!, Google sometimes uses the ODP title in the SERPs. Which can drive down your CTR for that organic listing.

(2) Dmoz recently shut down the Status Check portion of Resource Shelf which fogs things up a bit more then it was.

(3) Reports of Penalization of Particular DMOZ Categories by Google and PageRank0 are not promising as well.

(4) And you have Corrupt Editors running about.

What a dilemma.

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