More Spend On PPC Than SEO, Twitter Poll

Nov 8, 2022 - 7:11 am 0 by
Filed Under Search News

Google Penny Pinching

This should come as no surprise - but more people and companies spend more on PPC than on SEO. A Twitter poll from Lily Ray shows that but so does every other spending survey done in this industry.

There is just more dollars put towards paid search and organic search.

Here is Lily's poll that shows that:

55.3% said they spend more on PPC, 34.7% said they spend more on SEO than PPC and 10% said it is about the same spend across both PPC and SEO.

And keep in mind, Lily has a more SEO than PPC-focused following on Twitter. If someone in the PPC community tweeted this, I am sure the results would be even higher on the PPC side.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 29, 2025

Apr 29, 2025 - 10:00 am
Other Search Engines

ChatGPT Search Gains Shopping Search Features (Not Ads) & More

Apr 29, 2025 - 7:51 am
Google Search Engine Optimization

Google: Changing Lastmod Date In Sitemap Isn't An SEO Hack

Apr 29, 2025 - 7:41 am
Bing Search

Bing Tests New AI Answer Summary

Apr 29, 2025 - 7:31 am
Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Previous Story: Google Deck Of Cards Wall