What Do I Need To Unlearn From My SEO Days From 5 Years Ago?

Jul 1, 2014 - 8:46 am 47 by

SEOThey often say, learning new things is way easier than unlearning old things.

A WebmasterWorld thread has an old SEO who hasn't been in the game for five or more years, asking to be caught up quickly on what has changed.

The answer is, a lot. With all the various algorithmic changes at Google around Pandas, Penguins, Hummingbirds and so on, things have changed.

No longer is it easy to manipulate Google based on their ranking factors, now you need to be real. Here are some quotes from the thread that stand out to me:

Put your users first. Make your site as USEFUL to your users as possible.

I don't focus on "SEO" and do OK.

Things of the past to no longer do: Press Releases (Panda victim), Keyword stuffing, source code order, footer links, site wide links and being unconcerned about page speed.

It is often amazing looking back at how far SEO has come, how Google has forced it with their algorithms, for better or worse.

Forum discussion at WebmasterWorld.

Image credit to BigStockPhoto for seo image

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Search Bug: Not Indexing or Serving New Content?

Jun 20, 2024 - 6:56 pm
Search Forum Recap

Daily Search Forum Recap: June 20, 2024

Jun 20, 2024 - 10:00 am
Google Search Engine Optimization

Google Warns On Using JavaScript For Structured Data

Jun 20, 2024 - 7:51 am
Google

Most Google People Also Ask Responses Are Wikipedia

Jun 20, 2024 - 7:41 am
Google Maps

Google Map Pin Exploit Leads To Local Rankings Drop & Possible Suspension

Jun 20, 2024 - 7:31 am
Google

Google Search Tests Latest Deals With Deals In Past 24 Hours

Jun 20, 2024 - 7:21 am
Previous Story: Video: Google's Secret HREF LANG Webmaster Tools Report