Medium Google Organic Traffic Takes A Beating

Jan 6, 2020 - 7:54 am 13 by

Medium Google Decline

It seems that Medium, the popular publishing platform, hasn't been doing too well in Google over the past couple of months - especially since December. And it seems like it is getting worse. Some are saying the site has 40% declines in organic visibility from Google search.

Bartosz Góralewicz posted on Twitter:

Here is the SEMRush chart, this shows more of a 30% drop from October to December:

Semrush Medium Decline

But it looks like the first week in January, at least according to SEMRush, Medium has taken a deeper dive:

Sem Declines

The question is why? Is it a technical issue like Bartosz thinks or did SEOs ruin Medium as well? I mean, did SEOs take too much advantage of the platform where Google had to do some course correction? I don't know.

Glenn Gabe thinks it is more of a relevancy thing versus a technical thing:

There are lots of theories:

There were various Google algorithm updates on the dates this site saw some declines. But the decline seems to be somewhat more gradual, which implies this is more than just a technical issue?

What do you all think?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 12, 2024

Jun 12, 2024 - 10:00 am
Google Search Engine Optimization

I Interviewed Elizabeth Tucker, Googler Responsible For The March Core Update

Jun 12, 2024 - 7:51 am

Google Adds Return Policy Structured Data Support To Organization Level

Jun 12, 2024 - 7:41 am
Google Maps

Google Maps Tests QR Codes On Business Profiles

Jun 12, 2024 - 7:31 am
Google Ads

Google Ads Adding New Optional Verification This Month

Jun 12, 2024 - 7:21 am
Google

Google Tests Shaded Site Name & Favicon For Search Results

Jun 12, 2024 - 7:11 am
Previous Story: Google Mocks SEO Strategy To Update Stories With "2020" Titles & Headlines