Google Webmaster Tools & Web Search Are Different Animals

Dec 29, 2014 - 8:07 am 3 by

Google Webmaster ToolsOften you see people claiming that since Google Webmaster Tools shows X, that web search much show the same thing. Or because there is a concern in Google Webmaster Tools, they are concerned about their rankings. Or that their rankings dropped down but Google Webmaster Tools shows no issues.

The big confusion out there is that Google Webmaster Tools and Google Web Search are independent. They may share some data but for the most part, they don't share algorithms, they don't share all the knowledge and they don't share a lot of details.

Google's John Mueller said so in a Google Webmaster Help thread:

Just to clarify what others have said -- adding the alternate versions of your sites helps us to show the right data in Webmaster Tools, but it doesn't change how your site is shown in search. Web-Search functions independently of Webmaster Tools, Webmaster Tools just displays the data from there.

At the same time, Google Webmaster Tools is an invaluable aid for webmasters and SEOs to diagnosis issues with web search. But it is fundamental to understand there is an underlining difference between the two. When you understand that, then using Google Webmaster Tools can be incredibly powerful.

For most of the readers here, this is known already.

Forum discussion at Google Webmaster Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 16, 2026

Jan 16, 2026 - 10:00 am
Google Updates

Google Search Ranking Volatility Hits January 15-16

Jan 16, 2026 - 8:41 am
Search Video Recaps

Search News Buzz Video Recap: Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Gemini & Ongoing Search Volatility

Jan 16, 2026 - 8:01 am
Google Search Engine Optimization

Google To Prioritize Removing Prediction News Content From Search & News

Jan 16, 2026 - 7:55 am
Google Maps

Google AI Overview Local Pack Leading To Huge Drops In Visibility

Jan 16, 2026 - 7:51 am
Bing Ads

Microsoft Advertising Adds Share Of Voice Metrics, Asset Group-Level URL Options, Customer Acquisition Goals...

Jan 16, 2026 - 7:41 am
 
Previous Story: Google Tells A Webmaster To Trash His Old Site & Start Fresh