Google URL Removal Tool Now With Less Requirements

May 19, 2011 - 8:13 am 4 by

Google WebmasterGoogle announced they have removed the requirement to first block the URL from GoogleBot prior to requesting a URL removal within Google Webmaster Tools.

Google enabled removing URLs from within Google Webmaster Tools in April 2007. But there was always a requirement, an added layer of security and verification, before Google would remove the URL you had to block the URL so Google knew it was a valid request. Google announced this week that they no longer are requiring that step because you have already verified ownership of the domain name within Google Webmaster Tools.

Google said:

Because you've already verified ownership of the site, we can eliminate this requirement to make it easier for you, as the site owner, to remove unwanted pages (e.g. pages accidentally made public) from Google's search results.

You should still know that these removal requests are only temporary 90 day removals. If you want the URL to never show up, block the URL via 404 or 410 HTTP status code, a robots.txt file or a noindex meta tag.

click for full size

As the WebmasterWorld thread points out, this is just another reason to be extremely careful who you give your Google Webmaster Tools password to or who you grant access to.

Another reason to be careful who gets webmaster tools access. A disgruntled ex-employee with access can do a lot of damage to a site. Re-target the site to a small island nation, or now remove key pages from the index.

There is a lot of damage that can be done if you aren't careful with this. I do think Google is doing the right thing by removing the additional restriction, they shouldn't have to baby webmasters.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Did Google Hit Fortune Recommends With A Search Penalty Over Site Reputation Abuse?

Oct 23, 2024 - 7:51 am
Google Search Engine Optimization

Google: It's Tempting To Optimize For Tool Metrics; There's No SEO Shortcuts

Oct 23, 2024 - 7:41 am
Google Ads

Google Merchant Center Audience Insights Beta

Oct 23, 2024 - 7:31 am
Google

Google Search People's Insights For Unprofessional Medical Advice

Oct 23, 2024 - 7:21 am
Google

Expandable Google Knowledge Panels On Desktop Search

Oct 23, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: October 22, 2024

Oct 22, 2024 - 10:00 am
Previous Story: Yahoo's Vietnam Market Push