Google Trusted Stores: Badges & Ratings

Oct 4, 2011 • 9:04 am | comments (4) by | Filed Under Other Google Topics

Google Trusted StoreGoogle launched a new feature named Google Trusted Stores.

Google launched it to help buyers shop with a little bit more ease and confidence in the retailers they are buying from online.

Google said:

The Google Trusted Store badge is awarded to e-commerce sites that demonstrate a track record of on-time shipping and excellent customer service. When visiting a qualifying store, shoppers can hover over the Google Trusted Store badge and see metrics on the store’s shipping and customer service performance.

Here is a picture of the badge:

Google Trusted Store badge

Google said merchants who want to be part of this need to share data about shipments, and Google collects customer service metrics when shoppers seek Google's help with a problem. To apply, click here.

Then when a buyer makes a purchase at a Google Trusted Store, "they have the option to select free purchase protection from Google. Then, if a problem arises with their purchase, they can request Google's help, and Google will work with the merchant and customer to address the issue," Google said.

Here is a video demo of how this works:

Forum discussion at WebmasterWorld.

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