Google Tests Light Blue Links Again To Match Mobile Link Color

Jan 19, 2018 - 7:34 am 1 by
Filed Under Google

Google Blue

Google is once again testing the light blue link color for the snippet links in the search results. They tested it last year on and off and more times in the past. This time, they are testing it again according to Sergey Alakov who posted a screen shot on Twitter.

Here is the test, the light blue links:

click for full size

Here is what I see, normal blue link colors:

click for full size

Sergey points out this light blue link color matches what is live on the Google mobile search results.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 5, 2026

Mar 5, 2026 - 10:00 am
Google Search Engine Optimization

Loading Content With JavaScript Does Not Make It Harder For Google Search

Mar 5, 2026 - 7:51 am
Google

Google AI Mode Recipe Widget Sucks Searchers Into AI Frankenstein Recipes

Mar 5, 2026 - 7:41 am
Google

Google AI Overviews Expandable Drop Downs

Mar 5, 2026 - 7:31 am
Google

Google AI Mode Adds More Links To Recipe Sites

Mar 5, 2026 - 7:21 am
Google Ads

Google Adds Build to Order Attribute For Vehicle Listings

Mar 5, 2026 - 7:11 am
 
Previous Story: Danny Goodwin - The Search Community Honors You