Google: Self-Signed SSL Certificate Won't Work For HTTPS Ranking Boost

Jan 6, 2016 - 8:29 am 23 by

google https

We know Google has an HTTPS Ranking Boost. Initially when it launched, all it checked was to see if HTTPS was in the URL, but it didn't check if it was valid or working. A couple months ago, Google began sending out notifications of SSL certificate issues, which shows they may start validating it before giving the ranking boost.

John Mueller said on Twitter that self-signed certificate, which is an identity certificate that is signed by the same entity whose identity it certifies, would typically be flagged as invalid by Google's detection tools. He said, if it works in a browser, than you are safe, if not, then not.

Bottom line is, if it doesn't generate an error in a browser, it should work for Google as well.

To be safe, don't go with self-signed certificates.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 26, 2025

Dec 26, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Status, News Publishers Traffic Distribution, Ads In AI Overviews Expand, ChatGPT Ads & Christmas

Dec 26, 2025 - 8:01 am
Other Search Engines

ChatGPT Ads May Prioritize Sponsored Content In AI Responses

Dec 26, 2025 - 7:51 am
Google Ads

Google: #1 Google Ads Launches Of 2025

Dec 26, 2025 - 7:41 am
Google

Google Continues Centering Search Results Test

Dec 26, 2025 - 7:31 am
Google Search Engine Optimization

Google: Pick A Reasonable Site Name To Rank For In Search

Dec 26, 2025 - 7:21 am
 
Previous Story: Google: Decimal Points In URLs Are A Bad Idea