Google Search Lets You Try On Makeup Like Lipstick & Eyeshadow

Dec 18, 2020 - 7:11 am 7 by
Filed Under Google

Google Makeup

Google announced a new augmented reality feature that is now supported in search - trying on make up. Since people really don't want to try it on in a store, Google Search lets you try it on virtually in the search results.

Google said "more than 73 percent of U.S. shoppers are planning to buy online" and "now, when you search for a lipstick or eyeshadow product, like L’Oreal’s Infallible Paints Metallic Eyeshadow, you can see what it looks like on a range of skin tones and compare shades and textures to help you find the right products." Google is working with data partners ModiFace and Perfect Corp to help you better visualize thousands of lipstick and eyeshadow shades from your favorite brands like L’Oreal, MAC Cosmetics, Black Opal and Charlotte Tilbury.

I think this is the first time I've had makeup on, twice in real-life and this time virtually. I think for a school play when I was a little kid and then another time when I was forced to for a TV thing. Here is what Google thinks I look like with makeup on:

Google Makeup Barry Schwartz

Here is how the UI looks in Google search on mobile:

Google Search Makeup

So if you are in the makeup business, this might be something you want to reach out to your Google representatives about.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2024

Mar 28, 2024 - 4:00 pm
Google Ads

Google Ads Suspended 90% More Advertisers This Year & Removed 5.5 Billion Ads

Mar 28, 2024 - 7:51 am
Google Ads

Google Updates Its Definition Of Top Ads; They May Not Be At The Top

Mar 28, 2024 - 7:41 am
Google Ads

Google Ads Adds Share Ad Preview For Performance Max

Mar 28, 2024 - 7:31 am
Google

Google Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)

Mar 28, 2024 - 7:21 am
Google Maps

New Google Shopping & Maps Search Features

Mar 28, 2024 - 7:11 am
Previous Story: GBike Parking Green Sign