Should Google Penalize Google Play Podcasts For Link Schemes?

Apr 19, 2016 - 7:47 am 33 by

Google Play Links

Google's linking guidelines are pretty clear where it says "the following are examples of link schemes which can negatively impact a site's ranking in search results." They include "large-scale article marketing or guest posting campaigns with keyword-rich anchor text links."

Yesterday, Google Play announced podcast support. In their marketing email to folks, they actually asked that if the users will link, they should use specific anchor text.

Dan Shure posted a screen shot of the request on Twitter:

click for full size

This is classic link building style emails you'd see from those looking to build links. It is also the style one would use to try to keep the marketing message the same. So I see it both ways but with Google, Google must be held to the highest possible standard around their own webmaster guidelines.

Google did not take the time to request the links be nofollowed, they should have. Especially since they took the time to ask for specific anchor text.

I guess Google has to penalize themselves for the term podcasts or Google Play.

Seriously, what do you think here?

Forum discussion at Twitter.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Volatility, Indexing Bugs, Google Ads Broad Match Default & YouTube SEO Tips - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 18, 2024

Jul 18, 2024 - 10:00 am
Google Updates

Google Search Ranking Algorithm Volatility - July 18th

Jul 18, 2024 - 7:51 am

Google Tests AI Overviews In Workspace Accounts In The UK

Jul 18, 2024 - 7:41 am

Google Bolding Query In Search Box When Cursor Out Of Search Box

Jul 18, 2024 - 7:31 am
Google Search Engine Optimization

Google Merchant Center Next Coming To All Merchants

Jul 18, 2024 - 7:21 am
Google Search Engine Optimization

Google's Site Reputation Abuse Update Leads Gaming Affiliate To Reduce Financial Forecast

Jul 18, 2024 - 7:11 am
Previous Story: Darius Knight Plays Ping Pong At Google London