Google: We Penalizes Egregious Link Manipulation; Otherwise Ignores The Link

Jun 6, 2017 - 7:41 am 35 by

Google Blur

As you know, Google treats links from spammy sites vs unnatural links differently. But Google also treats different types of unnatural links differently as well. Unnatural links that are classified as "egregious link manipulation" would likely penalize a site whereas other links that are unnatural are likely just ignored by Google.

Gary Illyes from Google said this on Twitter:

Google's new real time Penguin algorithm devalues links and no longer penalizes or demotes links - so this is a similar statement.

Forum discussion at Twitter

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 7, 2026

Jul 7, 2026 - 10:00 am
Google Search Engine Optimization

Google Search Console Now Shows You Instagram, TikTok, X & YouTube Content Search Performance

Jul 7, 2026 - 9:00 am
Google Search Engine Optimization

Google Adds Product Category & Sale Duration To Merchant Listing Doc

Jul 7, 2026 - 7:51 am
Google Ads

Google Ads Newish Apply Theme To Asset Group

Jul 7, 2026 - 7:41 am
Google Ads

Google Tests Visit Site Button On Google Ads Sponsored Results

Jul 7, 2026 - 7:31 am
Google AdSense

Google AdSense Expert Personalized Advice

Jul 7, 2026 - 7:21 am
 
Previous Story: Google: Less Crawl Rate Isn't Necessarily A Bad Thing