Google Spam Algorithm Version 3.0 Launches Today

Jun 12, 2014 - 9:17 am 39 by
Filed Under Google Updates

pay day loansAs I reported last night out of the SMX Advanced keynote with Matt Cutts - the third version of the Google Spam Algorithm, also known as the PayDay Loan algorithm, is launching today.

Didn't we just have version 2.0 a couple weeks ago? Yes we did.

Matt Cutts explained that 2.0 was targeting specifically spammy sites, while 3.0 targets more spammy queries. So the algorithm looks more at the query versus looking at the site. You are smart SEOs, so you can figure out what that means.

Matt also explained that version 2.0 also added some negative SEO factors, to reduce the amount of negative SEO that can happen. If you believe that.

I do not believe this launched just yet, it may launch today sometime, or maybe tomorrow - but likely today, Matt Cutts said. Based on the lack of complaints in the black hat forums, I do not think it launched at the time I am writing this.

Reminder, this will look specifically spammy queries, such as terms like [payday loans], [casinos], [viagra] and other forms of highly spammy queries.

Forum discussion at WebmasterWorld, Twitter and Google+.

Update: It began rolling out 4:40pm EST:

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 24, 2024

Apr 24, 2024 - 4:00 pm
Google Search Engine Optimization

Google: We Won't Change The 301 Redirect Signals For Ranking & SEO

Apr 24, 2024 - 7:51 am
Google

Google Image Search Tests Tablet Like Design Interface

Apr 24, 2024 - 7:41 am
Google Search Engine Optimization

Google: Our Link Best Practices Doc Are Still Good Guidelines

Apr 24, 2024 - 7:31 am
Google Ads

Google Ads Established In Extensions

Apr 24, 2024 - 7:21 am
Bing Search

Bing Tests Lock Icon In New Search Snippet Location

Apr 24, 2024 - 7:11 am
Previous Story: Webmasters Complain Of Google Structured Data Items Dropping