Google Tests New Local Finder Design & Push To Use Chat Button

Apr 21, 2021 - 7:21 am 0 by
Filed Under Google Maps

Google Shopping Center

Google is testing some new local features in Search. Specifically, Google is testing a new local finder design and Google is also testing a new method to push users to use the chat button in a business local knowledge panel.

Tom Waddington spotted the new local finder test. Tom said Google is testing a new style of result in the local pack for certain services categories. Quite a few categories are impacted and we are seeing some big changes to business profiles. You can see the old design on the right and the new design on the left:

Google Local Finder Test

And Darcy noticed that Google is pushing searchers to try the new chat button with this message overlay that reads "new! message with a live agent."

Google Local Chat Live Agent Notice

Google, espesially on local, always be testing...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Bing Ads

Now Important Google Ads PMax To Microsoft Advertising PMax - Fully

Mar 19, 2024 - 7:31 am
Google Search Engine Optimization

Google: Canonicalizing From WWW to Non-WWW Won't Impact Your Search Rankings

Mar 19, 2024 - 7:21 am
Google News

Google Changes: Liz Reid New Head Of Search, Pandu Nayak Steps Down As Search Quality & Rankings Lead

Mar 19, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: March 18, 2024

Mar 18, 2024 - 4:00 pm
Google Updates

Google Urges Patience As The March 2024 Core Update Continues To Rollout

Mar 18, 2024 - 7:51 am
Google

Official: Google Replaces Perspective Filter With Forums Filter

Mar 18, 2024 - 7:41 am
Previous Story: Google: Abbreviations (abbr) Tag Does Not Help With Rankings